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Winning Cybersecurity Sales Strategies: Insights from a Former Buyer Turned Seller on CISO Engagement - Chris Camacho, Co-founder & COO at Abstract
Are you struggling to capture the attention of Chief Information Security Officers (CISOs) in a...
Revenue leadership in stealth mode: building sales before the market (or product) is ready - Rob Witmer, VP Sales at Onyx Security
Most people think revenue leadership begins after product-market fit. Rob Witmer joined Onyx Se...
The Power of Network Effect in Cyber Sales - Jarrett Benavidez SVP NA Sales Lumu Technologies
Are you facing the challenge of breaking into a new vertical with no prior experience? Wonderin...
Slashing sales cycles: How shorter discovery calls boosted Xona’s revenue and sped up the sales cycle- John Chiappetta, CRO, Xona
Are your discovery calls turning into data dumps that stall deals instead of moving them forwar...
Why “Cyber Is Broken”, And Building Trust in an AI World - Karl Van den Bergh CMO Illumio
Ever feel like your cybersecurity marketing just isn’t landing with CISOs? Wondering why, despi...
Building Enterprise Mindshare: Lessons from Island's Meteoric Growth - Eric Appel CRO Island
Are you struggling to sell the “unsellable” in cybersecurity? Wondering how to create or lead a...
From AWS to Terra: Building Winning Cybersecurity Partnerships – Anna Sarnek, VP of Business & Strategy, Terra Security
Are you struggling to navigate strategic partnerships with hyperscalers like AWS? Wondering whe...
Breaking Through With Analysts — How to Win Gartner’s Attention - Dan Lowden CMO BLACKBIRD AI
Are you struggling to make your cybersecurity startup's message stand out in a crowded market? ...
Urgency That Closes Deals: Lessons From Startup Sales - Josh Kriss, COO @ Geordie
Are you finding it hard to build a united sales culture as your cybersecurity startup scales? S...
Vibe Coding For Cybersecurity Marketers (not dummies) - Joseph Barringhaus VP Marketing Maze
Are you struggling to stand out in the crowded cybersecurity marketplace? Wondering how to buil...
How to Build a Cyber Channel from Zero: From Someone Who Has Done it Three Times - Konnor Andersen, VP of GTM , Acuvity
Are you struggling to build a channel sales program that actually produces meaningful revenue? ...
How to Win Lighthouse Deals in a New Market - Felix Knoll COO/CRO Cranium
Are you navigating the challenge of landing enterprise deals before you even have market tracti...
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Meet Your Podcast Hosts

Edward Wellington
I'm an enthusiast tech writer who loves exploring new business trends and learning about new startup companies. I enjoy hosting this podcast and bringing the latest trends, market research, and discuss with the most interesting guests.
Kenny Thompson
I'm an audio engineer who loves editing, mixing and mastering any type of recorded material. I worked with musicians, podcasters, composers and producers and more. Our studio has both vintage and hyper-modern recording devices to fit any type of session.

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Podcast Episodes
Winning Cybersecurity Sales Strategies: Insights from a Former Buyer Turned Seller on CISO Engagement - Chris Camacho, Co-founder & COO at Abstract
Are you struggling to capture the attention of Chief Information Security Officers (C...
Revenue leadership in stealth mode: building sales before the market (or product) is ready - Rob Witmer, VP Sales at Onyx Security
Most people think revenue leadership begins after product-market fit. Rob Witmer join...
The Power of Network Effect in Cyber Sales - Jarrett Benavidez SVP NA Sales Lumu Technologies
Are you facing the challenge of breaking into a new vertical with no prior experience...
Slashing sales cycles: How shorter discovery calls boosted Xona’s revenue and sped up the sales cycle- John Chiappetta, CRO, Xona
Are your discovery calls turning into data dumps that stall deals instead of moving t...
Why “Cyber Is Broken”, And Building Trust in an AI World - Karl Van den Bergh CMO Illumio
Ever feel like your cybersecurity marketing just isn’t landing with CISOs? Wondering ...
Reviews
What Our Listeners Say
Loved it!
Loved the episode with Josh White. I especially liked it when you guys talked about the importance of hiring a true sales leader who’s been through the journey from zero to ten million in ARR—it really highlights how crucial the right leadership is in navigating those tough growth challenges! It made me realize that so...
Read MoreGreat podcast!
Andrew's podcast offers valuable insights from industry leaders in the cybersecurity space, sharing their experiences, challenges, and successes. It's a great resource for anyone looking to understand the ever-evolving world of cybersecurity and how businesses can navigate it effectively! Deirdre
Every Sales Person and Cybersecurity Expert should Listen!
I’ve been looking for a good podcast around Cybersecurity and the Sales process and this is by far the best. Andrew does a great job interviewing fantastic Guests from within the industry and laying out value for anyone in the Cybersecurity field. Andrew’s interview format is great as well. I love the 2 questions that ...
Read MoreAction-oriented tips and all-star interviews
Andrew (in line with his sales philosophy) provides immense value to his audience of sellers and leaders. Anyone building a cybersecurity company (yes that means you too, founders, product, engineering, etc) would benefit from giving this podcast a follow and putting its lessons to work.
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