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Why “Cyber Is Broken”, And Building Trust in an AI World - Karl Van den Bergh CMO Illumio
Send me a text (I will personally respond) Ever feel like your cybersecurity marketing just isn...
Building Enterprise Mindshare: Lessons from Island's Meteoric Growth - Eric Appel CRO Island
Send me a text (I will personally respond) Are you struggling to sell the “unsellable” in cyber...
From AWS to Terra: Building Winning Cybersecurity Partnerships – Anna Sarnek, VP of Business & Strategy, Terra Security
Send me a text (I will personally respond) Are you struggling to navigate strategic partnership...
Breaking Through With Analysts — How to Win Gartner’s Attention - Dan Lowden CMO BLACKBIRD AI
Send me a text (I will personally respond) Are you struggling to make your cybersecurity startu...
Urgency That Closes Deals: Lessons From Startup Sales - Josh Kriss, COO @ Geordie
Send me a text (I will personally respond) Are you finding it hard to build a united sales cult...
Vibe Coding For Cybersecurity Marketers (not dummies) - Joseph Barringhaus VP Marketing Maze
Send me a text (I will personally respond) Are you struggling to stand out in the crowded cyber...
How to Build a Cyber Channel from Zero: From Someone Who Has Done it Three Times - Konnor Andersen, VP of GTM , Acuvity
Send me a text (I will personally respond) Are you struggling to build a channel sales program ...
How to Win Lighthouse Deals in a New Market - Felix Knoll COO/CRO Cranium
Send me a text (I will personally respond) Are you navigating the challenge of landing enterpri...
Hacking Your First $2M ARR: Sales Tactics from Kevin Bayly, VP Sales at Material Security
Send me a text (I will personally respond) Are you a sales or marketing leader at a cybersecuri...
Why Early-Stage Sales Is All About Precision, Not Volume – Abigail Maines GTM Advisor YL Ventures
Send me a text (I will personally respond) Are you struggling to transition from founder-led sa...
Ditch the Adversarial Negotiating: How Transparency Wins in Cyber Sales – Todd Caponi, Author of Four Levers Negotiating
Send me a text (I will personally respond) Are you tired of sales negotiations feeling like a h...
How to Build a $30M ARR Business with Just Three Founders and ZERO employees – Amos Bar-Joseph, Co-Founder, Swann
Send me a text (I will personally respond) Are you struggling to scale your cybersecurity sales...
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Who We Are
Meet Your Podcast Hosts
Edward Wellington
I'm an enthusiast tech writer who loves exploring new business trends and learning about new startup companies. I enjoy hosting this podcast and bringing the latest trends, market research, and discuss with the most interesting guests.
Kenny Thompson
I'm an audio engineer who loves editing, mixing and mastering any type of recorded material. I worked with musicians, podcasters, composers and producers and more. Our studio has both vintage and hyper-modern recording devices to fit any type of session.
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Podcast Episodes
Why “Cyber Is Broken”, And Building Trust in an AI World - Karl Van den Bergh CMO Illumio
Send me a text (I will personally respond) Ever feel like your cybersecurity marketin...
Building Enterprise Mindshare: Lessons from Island's Meteoric Growth - Eric Appel CRO Island
Send me a text (I will personally respond) Are you struggling to sell the “unsellable...
From AWS to Terra: Building Winning Cybersecurity Partnerships – Anna Sarnek, VP of Business & Strategy, Terra Security
Send me a text (I will personally respond) Are you struggling to navigate strategic p...
Breaking Through With Analysts — How to Win Gartner’s Attention - Dan Lowden CMO BLACKBIRD AI
Send me a text (I will personally respond) Are you struggling to make your cybersecur...
Urgency That Closes Deals: Lessons From Startup Sales - Josh Kriss, COO @ Geordie
Send me a text (I will personally respond) Are you finding it hard to build a united ...
Reviews
What Our Listeners Say
Loved it!
Loved the episode with Josh White. I especially liked it when you guys talked about the importance of hiring a true sales leader who’s been through the journey from zero to ten million in ARR—it really highlights how crucial the right leadership is in navigating those tough growth challenges! It made me realize that so...
Read MoreGreat podcast!
Andrew's podcast offers valuable insights from industry leaders in the cybersecurity space, sharing their experiences, challenges, and successes. It's a great resource for anyone looking to understand the ever-evolving world of cybersecurity and how businesses can navigate it effectively! Deirdre
Every Sales Person and Cybersecurity Expert should Listen!
I’ve been looking for a good podcast around Cybersecurity and the Sales process and this is by far the best. Andrew does a great job interviewing fantastic Guests from within the industry and laying out value for anyone in the Cybersecurity field. Andrew’s interview format is great as well. I love the 2 questions that ...
Read MoreAction-oriented tips and all-star interviews
Andrew (in line with his sales philosophy) provides immense value to his audience of sellers and leaders. Anyone building a cybersecurity company (yes that means you too, founders, product, engineering, etc) would benefit from giving this podcast a follow and putting its lessons to work.
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