Blog

Selling the Business Value of Cybersecurity Products
February 28, 2024

Selling the Business Value of Cybersecurity Products

Introduction Welcome to the digital age, where cybersecurity is no longer just a buzzword but a critical piece of the puzzle for any busi...

January 05, 2024

Selling Value: Cybersecurity Sales and Marketing

You've likely heard that in the ever-changing and fast-paced world of cybersecurity sales and marketing, understanding the concepts and str...

January 04, 2024

Unleash Your Sales Potential: Mastering the Art of Consultative Selling in Cybersecurity

Welcome, cybersecurity sales and marketing professionals! Today, we're embarking on an insightful journey to uncover the secrets of success...

December 15, 2023

How to Have Successful Discovery Calls in Cybersecurity Sales and Marketing

As a cybersecurity salesperson or marketer, your success heavily depends on how you handle your discovery calls with potential clients. In ...

December 14, 2023

The Art of Asking Short, Powerful Questions in Cybersecurity Sales and Marketing

In the dynamic world of cybersecurity sales and marketing, the ability to ask short, hard-hitting questions can significantly impact your s...

December 13, 2023

Finding and Pursuing Work You Love in Cybersecurity Sales and Marketing

Are you feeling stuck or unfulfilled in your current job in cybersecurity sales and marketing ? Do you long for work that truly inspires yo...

December 12, 2023

3 major decisions that shaped Silverfort as it is today with Hed Kovetz, CEO and co-founder

In my recent conversation with Hed Kovetz, CEO and co-founder of Silverfort , we delved into 3 key decisions that defined his company's jou...

August 26, 2023

Growing Cybersecurity Sales at Sonet.io

Today, I had the pleasure of speaking with Dharmendra Mohan, the founder of Sonet.io , a cybersecurity startup revolutionizing the way busi...

August 24, 2023

Breaking Barriers in Cybersecurity Startup Revenue: Playing it Too Safe

Welcome to another exciting blog post where we delve into the world of cybersecurity startups and revenue growth . In this episode, I had t...