If you lead B2B cybersecurity sales and you are about to scale, this is a practical look at hiring as one of your core cybersecurity sales strategies. Lauren explains how she defined the profile when inbound applications flooded in, why every interviewer gets one assigned thing to screen for, and why her final panel makes candidates present real work. She also covers hiring first-line leaders during cloud security sales hypergrowth, and keeping reps focused on the number while the playbook changes around them.
In this episode:
- 35 to 65 AEs and 4 to 12 RDs: the numbers behind the Wiz commercial build
- Why a strong brand makes cyber sales hiring harder, not easier
- The four stages of her process, and the "my why" slide
- How a presentation panel exposes AI-written prospecting and candidates who only interview well
- The coachability question she asks every AE
- Getting on a plane for leadership candidates, and backchannel reference checks
Cyber GTM Talk is the Cybersecurity Go-To-Market podcast for sales and marketing leaders, founders, and investors in cyber. Subscribe for more conversations like this one.
Keywords: cybersecurity sales, cyber sales, cyber gtm, cybersecurity sales strategies, cybersecurity sales techniques, B2B cybersecurity sales, cybersecurity sales training, cybersecurity sales best practices, cloud security sales, cybersecurity industry sales growth, selling cybersecurity solutions