172: How to bring a HARDWARE innovation in cybersecurity to market with Jack Wilson, the CRO at Token
The Cybersecurity Go-To-Market PodcastNovember 08, 202200:33:5023.27 MB

172: How to bring a HARDWARE innovation in cybersecurity to market with Jack Wilson, the CRO at Token

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Sometimes the boring and slow growing area of cyber security are most in need of innovation. Hardware tokens are a classic example of that.


In this episode learn all about:

  • The Token ring and how it is revolutionizing MFA
  • The engineering challenges of unique form factor hardware
  • The channel that Token has chosen to work with to break out
  • How the b2c segment has laid the groundwork for this type of product

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